Flipkart Expands Payment Services with New Recharge and Bill Pay Options

Preeti Bali / 7:13 am / July 11, 2024

Flipkart has announced a significant expansion of its digital payment services, introducing five new recharge and bill payment categories. Customers can now manage Fastag recharges, DTH subscriptions, landline bills, broadband bills, and mobile postpaid bills directly through the Flipkart app. This enhanced functionality is facilitated by a new partnership with BillDesk, a leading payment solutions company, and integration with the Bharat Bill Payments System (BBPS).

BillDesk Collaboration Enables Seamless Bill Management

BillDesk, a well established accomplice of Flipkart, is excited about the joint effort. Ajay Kaushal, Fellow benefactor and Head of BillDesk, communicated his energy: “We are glad to stretch out BBPS administrations to Flipkart. This essential move enables Flipkart clients to partake in a smooth bill installment experience. They can use BBPS abilities to get convenient notices, really take a look at remarkable sums for their favored billers, and make bother free installments straightforwardly inside the Flipkart application.”

Limited-Time Offer Encourages New Service Adoption

To incentivize customers to explore the new features, Flipkart is offering a limited-time promotion. Users can redeem discounts of up to 10% using their SuperCoins when they pay with Flipkart UPI. This initiative is part of Flipkart’s ongoing strategy to simplify electronic bill payments and provide unmatched convenience for its customer base.

Flipkart Strengthens UPI Presence with SuperCoins and Dedicated App

Prior in March, Flipkart joined forces with Pivot Bank, the backer of its co-marked Mastercard, to send off its own UPI handle, @fkaxis. Furthermore, Flipkart as of late presented its UPI application,, in a beta testing stage. Presently accessible to a restricted gathering of 100,000 clients on the Google Play Store, the application guarantees a remarkable incentive. offers “credit with the speed of UPI” through an organization with Utkarsh Little Money Bank. It additionally flaunts joint efforts with Pivot Bank and IndusInd Bank as banking accomplices. Dissimilar to conventional faithfulness programs that proposition “futile prizes,” separates itself by giving clients up to 5% “genuine cashback” on exchanges, planning to give a really convincing impetus to clients to embrace the stage.

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